Unlocking the Future of Fleet Logistics: Highlights from the Descartes Innovation Forum
The 2024 Innovation Forum, held in Chicago, brought together customers, partners, and industry leaders, to explore to explore the latest innovations, emerging trends, and best practices transforming the future of fleet logistics. The event aimed to equip Descartes users with the knowledge and tools needed to optimize their operations, improve performance, better serve their customers, and drive business growth.
Attendees gained valuable expertise on how to maximize their investment in Descartes’ solutions, discovering new ways to enhance operational efficiency and stay ahead in a rapidly changing industry. The Routing, Mobile, and Telematics forum was complemented by additional sessions from our Transportation Management and Brokers, Forwarders and Customs teams, reinforcing our mission of Uniting the People and Technology That Move the World.
“Each session is designed to equip you with valuable strategies and actionable takeaways for running world class fleet operations,” said James Wee, General Manager, Fleet Management at Descartes. “I'm confident that these sessions will inspire new ideas and spark valuable conversations as you reflect on your own operations.”
Here's What Attendees Discovered
- Maximizing Fleet Efficiency: Attendees explored ways to optimize fleet productivity by leveraging Descartes solutions, with a focus on streamlining operations, reducing costs, and enhancing customer engagement.
- Real-World Success Stories: Leading distributors shared first-hand experiences on how Descartes tools are transforming their daily operations, from centralized route planning to advanced mobile app usage.
- Innovative Solutions at the Tech Fair: With over 45 demonstration stations, attendees discovered cutting-edge tools like AI-powered route optimization, gaining hands-on insights into solutions driving fleet safety and efficiency.
- Future-Ready Roadmaps: Descartes unveiled upcoming solution enhancements and guided attendees through recent updates, equipping them to better meet evolving industry demands with data-driven strategies and digital communication tools.
- Networking and Expert Connections: Through dedicated sessions and networking events, attendees engaged with product experts and peers, discussing best practices and taking a deep dive into fleet logistics advancements.
Kicking Off with Innovation: Descartes Leaders Welcome Everyone with Strategic Insights and Future Vision
Over 500 customers and partners gathered in Chicago for the event, with close to 250 attendees joining the Routing, Mobile, and Telematics (RMT) forum. There, they were greeted by Ken Wood, Executive VP of Product Management at Descartes. He discussed the current state of the business, highlighting Descartes' ongoing investments in solutions, resources, and recent acquisitions, all aimed at empowering customers to compete effectively now and into the future.
"The focus on AI and machine learning is aimed at helping companies not just plan, but also learn from real-time data, improving operational efficiency by predicting service times and refining routes with greater accuracy."
- Ken Woods, Executive Vice President, Product Management at Descartes.
Leading Distributors Share Real Results Using Descartes Routing, Mobile, and Telematics Solutions
Participants attended several presentations showcasing how real customers leverage Descartes’ RMT solutions to enhance their operations. These sessions provided valuable insights, best practices, and real-world examples of how Descartes has empowered companies to optimize their fleet operations. Notable guest speakers included:
Centralized Route Planning with American Tire Distributors and White Cap
Attendees learned how Descartes’ unified platform streamlines fleet management by centralizing routing decisions, leading to improved efficiency, reduced costs, and more consistent operations across complex delivery networks.
Daily Route Planning with US Foods and New Castle Building Products
Showcased how Descartes’ advanced optimization tools help minimize delivery distances, cut costs, and boost fleet productivity, with a focus on real-world examples of fixed and dynamic planning.
Execution and Performance Management Best Practices with Halperns' and Heartland Coca-Cola
Participants explored how Descartes customers track deliveries, manage exceptions, and leverage real-time data to enhance fleet performance and increase the return on their Descartes investments.
Mobile App Best Practices with Border States
Border States shared insights on how mobile apps have improved driver productivity and proof-of-delivery accuracy, streamlining operations and reducing disputes, ultimately shortening the cash-to-cash cycle.
Best Practices for Digital Customer Engagement with Costco and SRS Distribution
Highlighted strategies for engaging customers before, during, and after delivery. Automated notifications, real-time tracking, and post-service feedback were key tools driving higher customer satisfaction, loyalty, and operational savings.
Tech Fair Highlights: An Evening of Networking and Fleet Technology Solutions
The highly anticipated event featured an impressive display of over 45 technology demonstration stations, where attendees experienced first-hand the power of Descartes' end-to-end solutions alongside partner innovations. Guests enjoyed a variety of food and refreshments while mingling with logistics experts from across the country. The Tech Fair offered a hands-on experience, with opportunities to engage directly with product specialists and explore cutting-edge advancements like AI-powered tools, mobile apps, and more, all designed to boost fleet speed, safety, and intelligence. Throughout the event, meaningful discussions focused on how these innovations are shaping the future of fleet logistics.
"Tech Fair showcased the power of Descartes’ end-to-end solutions alongside our partners, giving customers a first-hand look at innovations shaping the future of fleet logistics." – Cyndi Brandt, VP of Fleet Solutions
Navigating What's Next: Descartes Solutions Roadmap and Hands-On Training
The second day of the Innovation Forum was dedicated to exploring Descartes solutions, featuring various sessions that showcased recent platform updates and provided insights into upcoming features tailored to meet users' evolving needs. The roadmap sessions helped customers understand new capabilities aimed at enhancing fleet performance, while training sessions focused on improving the utilization of Descartes solutions to maximize business value. This day was instrumental in equipping attendees with the knowledge and tools necessary to leverage Descartes' innovations effectively.
Descartes outlined several key initiatives, including:
- Providing a unified platform for service day assignments, dynamic optimization, customer engagement, and data-driven insights, while ensuring security, scalability, and reliability.
- Leveraging artificial intelligence (AI) and machine learning (ML) to enhance service, transit, and delivery time windows by analyzing historical route plans and execution data. This technology will dynamically adjust during shipment creation, stop assignment, and route optimization.
- Improving digital communication between organizations, drivers, and customers, focusing on route compliance, driver behavior, and performance incentives to enhance customer service and fleet efficiency.
- Providing access to real-time route execution data, customer feedback, and driver performance analytics, offering insights through data visibility, analytics, machine learning, and intelligent chatbots for reporting and inquiries.
High level of engagement from the audience during presentations. Real logistics workers in the trenches asking thoughtful questions following presentations. Lots of authentic interactions highlighted that folks were there to learn and leverage those learnings in their business operations.
Key Takeaways from the Descartes 2024 Innovation Forum
The Descartes 2024 Innovation Forum left attendees energized and inspired, armed with fresh insights to tackle even the most complex logistics challenges. From real-world customer experiences to forward-looking stories about AI-driven innovations, the event offered a comprehensive view of the tools and trends shaping the future of logistics. Attendees also gained hands-on training with our product teams, diving deep into solutions that enhance efficiency, boost performance, and drive sustainable growth. As the industry continues to evolve, Descartes remains dedicated to empowering its customers by fulfilling our mission: Uniting the People and Technology That Move the World.